Digital Advertising & PPC

MPN is excited to announce our partnership with SearchLight.

SearchLight is the industry's premier advertising solution, from local businesses to national corporations. Their goal is simple: deliver high quality, new shoppers, at a low cost. Partnering with SearchLight drives quality shoppers to our premier websites, turning even more visits into leads!

5 Channels - 1 Flat Fee

There are only two tools to get shoppers from Google to your business- SEO and Advertising.

Click below to schedule a free review and learn how MPN and SearchLight connect the dots to drive the best results.

2 Great Options for any Service Company

Searchlight's team has decades of experience creating and managing digital advertising campaigns. They understand the big picture- how SEO, websites, and advertising all work together to provide results for our clients.

With experience managing monthly budgets exceeding $35M for some of the biggest brands across the United States, to helping small local contractors grow, we’re confident our partnership with SearchLight will drive continued value for your business.

Their experts take a "data first" approach, consistently monitoring and analyzing data for efficiency. Together, each month they review performance with 100% transparency, identifying waste and growth opportunities to drive continued sales to your business.

To have the team complete a free digital audit for your business today, Click Here.

After the team creates the campaigns unique to your business' goals, proprietary technology is leveraged to manage your online advertising. Artificial Intelligence can optimize campaigns hundreds of times per day to find the highest quality customers and the lowest cost per click. SearchLight's technology provides Intelligence, Speed, and Efficiency that no human can contest. Our technology and experience is your competitive advantage!

Provide a connected digital solution, leveraging never before seen advertising technology to the Home Service Industry, all while providing full transparency with our clients.

Information Gathering Phase

The first step toward a successful PPC campagin is to develop a goal, whether that goal is to increase reviews, sell more furnaces, or even break into a market that you don't have a foot-hold in yet.

The PPC specialists at MPN Media & Marketing will meet with you and help develop that goal and stratigise how it can be achieved.

Keyword Research & Ad Creation

With special industry tools we can find the most widely used search terms and patterns in your region and use them to create ads that will drive traffic to your site and guide you to your goal.

Our PPC specialists work with our designers to create eye-catching ads that will bring your content to the attention of potential customers.

Result Analysis & Course Correction

As your ads display to potential customers and aggregate traffic to your website our PPC specialists will analyze the information gathered by the ad campaign.

This will give us a sense of whether we should continue on course with the ad content, audiences they are shown too, geographic locations in your region, and ad display times. All of these variables go into a successful ad campaign allowing you to reach your goal.